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The 420 bounces back

New Balance kick off their summer with Wireless

Refined Boston-based sneaker empire New Balance originally produced the 420 shoe back in the early 1980s, it was good then and it's super duper good now as they relaunch this reliable running shoe.

The 420 has a joyful bounce that drips in warm, retro appeal and comes in pre-faded suede and nylon in the shades of a summers day.

As part of the launch NB are the Official Footwear Sponsors for the 02 Wireless Festival in London's Hyde Park on 3rd – 6th July. Go find them on the day in a giant shoebox and step up to the challenge for a chance to win a pair of 420's. Failing that keep an eye on their website for frequent online goodies.