BEHIND THE BRAND: 101 APPAREL
Connected
Saturday, April 13, 2013 - 11:21
One time Art Director for US imprint Ubiquity Records, Eric Crandell is the brains behind 101 Apparel — a brand with art, music and fashion intertwined in their ethos.
Previously he designed album covers, silk screens and played a large part in the look and success story behind the soulful Californian label. Fast forward to 2013, and 101 has matured into something extra special; releasing t-shirts and mix CDs as one package; collaborating on sneakers, slipmats, tote bags, limited edition prints and the like.
We’ve got the hots for his latest design — the Long Playing Micro Groove tee — a classic vinyl lover's creation, available online for 24 bucks with international shipping, getting the thumbs up.
