Launched in 2010 by Marvin Morgan a professional footballer for Shrewsbury, Fresh Ego Kid is a brand on the brink of becoming something extra special on the streetwear scene. It’s all about affordable casual sportswear with a generous twist of sass appeal thrown in. Think fresh, urban, new age fashion, designed by a chap that knows a thing or two about the fit look.
From his latest collection we’ve done a double take for the t-shirts with leopard print sleeves (gotta love some animal print on guy’s tees). But it’s the bobble hat that gets our biggest round of applause. Nice one Founder!