Influential UK label Big Dada to relaunch as platform for Black, POC & Minority Ethnic artists | DJMag.com Skip to main content

Influential UK label Big Dada to relaunch as platform for Black, POC & Minority Ethnic artists

The relaunched, Ninja Tune-distributed imprint will be “run by Black, POC, and Minority Ethnic Ninja Tune staff members for Black, POC, and Minority Ethnic artists”

Influential UK-based label, Big Dada, is set to relaunch as a platform for Black, POC & Minority Ethnic artists.

Pioneering hip-hop label Big Dada was founded in 1997, and has released music from the likes of Jammer, Roots Manuva, Run The Jewels and Sampa The Great, as well as winning two Mercury prize wins. 

Now, Big Dada is set to relaunch as a platform for Black, POC & Minority Ethnic artists — run by Black, POC & Minority Ethnic Ninja Tune staff — "to form a community that champions, shines a light on, supports & nourishes the music & artists."

In a press release, the team said "Working to amplify Black and racialised artists voices, Big Dada looks to shift the narrative around this music, bypassing stereotypes to allow and encourage freedom to express oneself for who they are and want to be. 

Big Dada has a long history and heritage which will be built upon whilst deepening its cultural identity by supporting & offering resources to a new generation of artists."

You can find out more about the relaunched label, and check out their new merch line, here.

Last year, Gobstopper Records boss Mr. Mitch decided to make his label one that exclusively releases the music of Black artists. Read our feature from the DJ and producer, where he discusses Black experiences, the white gaze, and his decisions as a label boss.

A short film celebrating young Black artists in London’s electronic music scene, titled ‘New Rave’, is available to watch now.

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