Martin Garrix to DJ at Canada Grand Prix
Garrix has extended his Formula 1 and Heineken partnership to DJ at multiple Grand Prix circuits through the season
Martin Garrix has announced that he will be teaming up with Heineken and Formula 1 to perform at multiple Grand Prix circuits this coming season. As part of a five-year sponsorship extension between Heineken and the motorsport series, Garrix is joining the brewing brand as their new global ambassador, bringing the entertainment to races starting with the Grand Prix in Canada (18th June).
Originally signed in 2016, the renewed partnership will focus on engaging the sport’s expanding generations of fans in creative ways, promoting responsible consumption of alcohol, and providing world-class live entertainment to showcase that F1 is “so much more than a race.”
Speaking on the partnership, Martin Garrix said: “I’m super excited to team up with Heineken to celebrate at some of the most anticipated races of the season. The energy and atmosphere at the track are unmatched, and I can’t wait to perform for racing fans all over the world!’’
Bram Westenbrink, Global Head of Heineken Brand said: “We’re incredibly happy to announce this extension to our long-running partnership with Formula One... Pairing this with our signing of global superstar DJ & producer Martin Garrix for some of the biggest races in the calendar is the perfect way for us to provide unforgettable moments across race weekends.”
Garrix has previously performed at a number of F1 events, including a surprise DJ set at 2021’s Abu Dhabi Formula 1 Grand Prix to celebrate fellow Dutchman, Max Verstappen’s title win. He also performed at the official Yasalam after-race concert alongside DJ Snake. More recently, Garrix took to the podium stage during the Mexico City Grand Prix last October; sharing a photo on Twitter of the performance when he announced the new collaboration with Heineken earlier this month.
Find out more about Martin Garrix’s partnership with Heineken and F1 here.
Garrix was voted the world’s No.1 DJ in DJ Mag’s annual Top 100 DJs poll. Watch his set from the Empire State Building in New York celebrating the win here.
