SoundCloud launches new mid-price subscription tier for £5.99
Are you tempted?
SoundCloud has added a new, more affordable tier to their SoundCloud Go platform, set to be priced at £5.99 per month.
Users of SoundCloud Go will have access to over 120 million tracks offline and without ads, on desktops and the SoundCloud mobile app.
SoundCloud have also rebranded their £9.99 tier to SoundCloud Go+ and will give subscribers access to major label catalogs like Spotify or Apple Music, that are unavailable on the £5.99 or free tier.
“SoundCloud’s unique mix of content, much of which can’t be found anywhere else, is an incredibly attractive offering for music lovers who are at the forefront of what’s happening now and driving what’s next in music,” said chief revenue officer Alison Moore in a press release.
“SoundCloud Go answers the call from our users who want the ability to take the huge catalog of content found in SoundCloud’s free, ad-supported offering with them anytime, anywhere, without interruptions, at a very affordable price. And at the same time, we’re now giving users who haven’t made the jump into a music subscription plan, a robust, fully on-demand option at an accessible price.”
Although the £9.99 version is touted by the streaming platform as better value, there's little doubt the lower price-point may attract more SoundCloud users to sign-up for the paid service.
It's a been a rocky two years for SoundCloud. DJ Mag reported in January that the streaming giant could run out of money this year, following a $52 million loss in 2015.
You can check it out for yourself by using SoundCloud's free 30-day free trial of the service via their website.
