VINYL IS REACHING A 26-YEAR HIGH IN THE US
Another great year for wax...
New figures posted by the Recording Industry Association of America reveal nine million vinyl albums were sold in the first half of 2015, compared to the 14 million that were sold in the entirety of 2014.
If these figures continue, 2015 will be the best year for wax in 26 years.
This revival is being attributed to younger customers (or ‘millennials’, in industry speak). Music Watch has reported that half of vinyl buyers are under 25, with men being more likely to purchase than women — but only just, as they make up 56% of customers.
According to Independent Record Pressing GM Sean Rutkowski, it's the advent of music streaming services that is causing the vinyl comeback.
Rutkowski said: “I believe that digital has helped the comeback of vinyl because digital strips out the tangibility of music... it really is just a file. It’s something you can hold, something you can touch, something you can listen to in a way that just putting something on your computer doesn’t compare to.”
This comes after the news that vinyl in the US now generates more revenue than all the major free music streaming platforms combined.
So who said that vinyl was dead?!
