Flash Factory will swing open its red ropes for the first time in New York City's Chelsea this weekend with The Martinez Brothers providing the event's playlist for the occasion. The club on West 28th Street is brought to fruition by Provacateur owners Mike Satsky and Brian Gefter. The same pair many moons ago ran the nightclub, Stereo, remember that place? If you do it means you've been clubbing as long as we have, so kudos. Here's some more information from Flash Factory's press release:
"Opening this January in Chelsea, Flash Factory is a 10,000 square foot, techno, live indie music, and nightlife venue. It is poised to deliver what Manhattan has been missing for decades- a serious space for music that stepped down a rabbit hole. The venue is unlike any other, steeped in the NYC tradition of CBGBs and the Fillmore.
Working with the architectural remains of congregational spaces, salvaged from New York City, Flash Factory took three years to find and another three to build. Standing in stark contrast to the electronic functionality of modern day joints, Flash Factory is an homage to an era of vaudevillian eccentricity and Victorian decadence.
The venue deliberately avoids LED panels and screens, instead opting for organic architectural elements. A wall of 19th century doors, reclaimed from a convent, sit opposite a writhing tree sculpture that winds its way through a big top. Stained glass windows flank a bar adorned with religious artifacts sourced from a church in the Bronx. The maintheater is crowned with custom-made arches, while seats in the lounge area are restored temple pews.
Programming techno, live experimental electronic music, and indie rock, Flash Factory is an authentic, warm, and all-encompassing musical space. Embracing the richness of Manhattan’s storied nightlife history, while channeling the communal spirit of its architectural bones, Flash Factory is a singular venue, which simply no longer exists in the city. It is a festival experience on a nightly basis.
Whether you love punk, techno, or rock, Flash Factory provides a proper venue for fans to connect with artists and their music, creating a communal experience and a sanctuary for those lost in rhythm."