DJ style: “Dubstep.”
Best known for: “Ruining dubstep.
What’s the next new big track? “Young M.A OOOUUU is getting pretty big.”
Your Breakthrough DJ/producer of 2016: “Getter.”
Whenever Tel Aviv’s most famous broken beat export gets mentioned in conversation, it’s likely the word ‘attitude’ will come up. Whether it’s in the sub-ruining low-ends he spews forth, tongue-in-cheek lyrics demanding that we 'Act Like A Ho' (“but first do the dishes”), or music videos depicting wild debauchery in high-class country clubs, Borgore — aka Asaf Borger — never fails to make an impression. Larger than life, or at least as big as the sounds he creates, would be one way of putting it.
Taking major influences from death metal, heavy rock and hip-hop, his unique approach to the industry, huge personality and unarguable talent have seen his global popularity skyrocket, securing releases on the likes of Mad Decent, not to mention collaborations with international superstars such as Miley Cyrus.
Meanwhile, his own label, Buygore, has been responsible for shining some much-deserved light on rising talent, including fellow Israeli producer (and partner in crime on the Alphamale Primates project), Tomba, helping position him as one of the most important EDM players in his homeland, further cementing the Mediterranean Middle East’s place on the worldwide clubbing map. MARTIN GUTTRIDGE-HEWITT
What have been the new frontiers for you this year?
“The return of dubstep. I just dropped a track this month, 'Daddy', that sounds like 2010 me.”
Is electronic music taken seriously enough as an art form?
“To me, art is something that requires thought and creativity, and I use both when producing.”
What’s the best new bit of DJ/production technology, and why?
“Pioneer CDJ 2000 NXS. The search option is life-saving.”
If you had to switch your style to another genre, what would it be?
As a fan, what is the top price you would pay to see yourself DJ?
“I’d pay a lot of money to watch Harambe perform.”
What can be done to prevent drug-related deaths at dance music events?
“It’s impossible to prevent drug usage by extremely strict laws. Take prohibition, for example. But drug education is a very effective alternative. You can see by the reduction of cigarette usage in Western countries.”
How can we increase diversity in dance music?
“Dance music is becoming more diverse as a natural progression with society. Genres are merging — you see rappers and classical musicians collaborating with producers, and Anna Lunoe and Alison Wonderland were the first women to solo headline EDC main stage this year.”
WORDS: MARTIN GUTTRIDGE-HEWITT