Paul Woolford’s new music video is a nostalgic love letter to the golden age of rave, made to accompany the fittingly uptempo piano bomb 'You Already Know', featuring Karen Harding on vocals.
The Leeds-based producer is no stranger to celebrating halcyon days gone by, and has employed the services of director Joe Wilson— known for work with Bicep— to realise the comic, if bittersweet, story of one lone dance disciple acting out the stages involved in getting ready for, and then getting sweaty in, a warehouse party.
The clip isn't the only aspect of the track that could inspire nostalgic thoughts. 'You Already Know' is the 400th release to hit the legendary Positiva imprint, which set up shop in 1993, turned 25 last year and has hosted the likes of Hyper Go-Go, Barbara Tucker, Kenny Dope, The Ragga Twins, Reel 2 Reel, Storm and Paul Van Dyk over the years.
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