Technics has revealed details of the “standard” version its new SL-1200GR turntable, at the CES show in Las Vegas, which follows the SL-1200G that was released last year.
No release date has currently been set, but Technics describe the new SL-1200GR as “inheriting the technology of the SL-1200G, which was developed as a reference direct-drive turntable for the next generation.”
Technics have revealed that their reissued line of SL-1200 turntables are not marketed at the DJ community.
In an interview with The New York Times, Hiro Morishita, a creative director at Technics, commented, “Our concept is analog records for hi-fi listening. DJs are fine, too, but as a marketing target it’s problematic. We don’t want to sell the 1200 as the best tool for DJing. The 1200 is the 1200.”
Technics announced their SL-1200G turntable in January, as the first in their 1200 series since the MK6 in 2008. Now it has finally been made available to buy – but only in Germany.
Costing €4,000 per turntable, the new SL-1200G costs twice as much as the previous 1210s, a price tag that forced Technics’ CTO, Tetsuya Itani, to explain why the new turntables are so expensive in January.
The Technics turntable has been a staple of the music industry since 1972. It's a groundbreaking design that's never been bettered, and includes the single most important technological innovation to the vinyl industry — the direct-drive motor.
A tech-savvy Russian turntable enthusiast has modified a Technics SL-1200 to play digital tracks as well as vinyl.
YouTube user Андрей Анацко’s unique mod means the turntable can play music from a digital library of tracks without the aid of a computer, instead reading data from an on board SD card.
As he explains in his demo video, the turntable works as usual unless you switch it on with the speed buttons held down, which shifts it into DVS mode.
Everyone is excited by Technics’ return to making high-end, club-standard, turntables again — but vinyl-junkies are less excited by the huge price tag.
At the moment, the new SL-1200G turntable costs twice as much as the previous 1210s, but Technics’ CTO, Tetsuya Itani, explained to What Hi-Fi recently why the new turntables are so expensive.
"Because the original 1210 turntables were manufactured for so many years, the manufacturing process had got to a very low cost. Now we need to invest in all the tools again, and the price now is much higher than the 1970s,” he said.
Vestax’s founder is planning to release new products later this year in a bid to relaunch the company.
The Japanese music manufacturer’s owner Hidesato Shiino announced on his blog that a new mixer, turntable, pre-amp and several other products will be released under the new name of STP/Vestax.
Got a spare $4000? Well then the new Technics 1200G turntable could be yours!
At the current exchange rate, that's approximately £2,750, putting it way out of the range of your average bedroom DJ or wax enthusiast.
The price has been announced via What Hi-Fi? — an electronics website based in the United States, though there's been no confirmation from Panasonic as to whether this is the final price for the kit.
Last year, Technics unveiled a preview of their new turntable. Now, the historic electronics brand has revealed the finished product, and it looks incredible!
Technics owner Panasonic revealed the new version in Las Vegas at CES 2016, and confirmed that it will take the classic SL-1200 name of the original players still much-loved by DJs.